Privacy Policy
Effective Date: 1/20/2026
Last Updated: 1/20/2026
SouthWest Benefits Association (“SWBA,” “we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, store, and protect your information when you interact with SWBA, including through our website, events, membership programs, communications, and services.
1. Information We Collect
We may collect personal information directly from you when you engage with SWBA, including but not limited to:
Personal Information
Name
Job title and employer
Email address
Phone number
Mailing address
Membership status
Event registration details
Payment and billing information (processed securely by third-party providers)
Professional Information
Industry affiliation
Areas of professional interest
Continuing education participation and credits earned
Technical & Usage Information
IP address
Browser type and device information
Website usage data via cookies or similar technologies
2. How We Use Your Information
SWBA uses your information to:
Process event registrations, memberships, and payments
Communicate with you regarding events, programs, and services
Provide continuing education tracking and certificates
Manage sponsorships and exhibitor relationships
Improve our website, communications, and offerings
Comply with legal, regulatory, or accreditation requirements
We do not sell your personal information.
3. Communications & Email Preferences
You may receive emails from SWBA related to:
Event updates and confirmations
Educational programming
Membership notices
Association announcements
You may opt out of non-essential communications at any time by using the unsubscribe link included in our emails or by contacting us directly.
4. Information Sharing & Disclosure
SWBA may share limited personal information only as necessary with:
Trusted service providers (e.g., event platforms, payment processors, email services)
Accreditation or CE-granting bodies, when applicable
Legal or regulatory authorities if required by law
All third-party vendors are required to maintain appropriate safeguards to protect your information.
5. Data Security
We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information from unauthorized access, disclosure, alteration, or destruction.
While no system is 100% secure, SWBA takes data protection seriously and regularly reviews its practices.
6. Cookies & Tracking Technologies
SWBA may use cookies or similar technologies to:
Improve website functionality
Understand user engagement
Enhance user experience
You may adjust your browser settings to refuse cookies; however, some site features may not function properly as a result.
7. Data Retention
We retain personal information only for as long as necessary to:
Fulfill the purposes outlined in this policy
Meet legal, accounting, or reporting obligations
Maintain historical association and CE records
8. Your Rights & Choices
Depending on applicable law, you may have the right to:
Access your personal information
Request corrections
Request deletion, where appropriate
Opt out of certain communications
Requests may be submitted using the contact information below.
9. Children’s Privacy
SWBA does not knowingly collect personal information from individuals under the age of 18. If such information is inadvertently collected, it will be deleted promptly.
10. Third-Party Links
SWBA websites or communications may contain links to third-party sites. We are not responsible for the privacy practices or content of those sites.
11. Policy Updates
SWBA may update this Privacy Policy periodically. Any changes will be posted on our website with the updated effective date.
12. Contact Us
If you have questions about this Privacy Policy or how your information is handled, please contact:
SouthWest Benefits Association
10260 North Central Expressway, Suite 285
Dallas, Texas 75231
📧 Email: info@swba.org
🌐 Website: www.swba.org